Segmenting your book for AEP: the five lists every agency should be working from Oct 1st.

AEP & OEP · 7 min read · Jun 12, 2026

Jennifer Beck
Jennifer BeckDirector of Marketing

T-65, current plan disruption, drug-list change risk, OOP-max change, and silent cross-sell. How to build each list as a Smart Agent saved view, and the SMS + email cadence we use for each.

This is sample editorial content matching Smart Agent's house voice. Replace with real article body via MDX when the editorial calendar is defined.

What this looks like in practice

Inside Smart Agent, the relevant records are the Contact, the Policy, and any attached activity. The workflow we're describing here lives on the Policy timeline — every action lands timestamped, owner-attributed, and searchable.

  • One automated trigger, surfaced on the right dashboard
  • One report you can run every morning during AEP
  • One follow-up template you can ship to every agent on day one

How to set it up

The shortest path: open your Smart Agent admin panel, find the Flow Builder entry for the workflow we describe, and configure the threshold. From there, the rest is reporting + iteration.

Book a demo to walk through this with a specialist using your own data.

Want to see this live on your book?

30 minutes with a Smart Agent specialist — using your actual carrier mix and your actual numbers.

612.867.4665 · todd.zuerlein@smartagentcrm.com